喬布斯這些年：《財富》封面故事回顧
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標題：喬布斯：我要出新招了! ????作者：Brent Schlender ??? 《財富》雜志：蘋果公司是否會進軍消費電子行業？ ??? 史蒂夫?喬布斯：“我認為，如果梅賽德斯（Mercedes）生產自行車、漢堡，或者計算機，就算它打上梅賽德斯的標識也不會有任何優勢。同樣，我也不認為蘋果公司會涉足汽車行業。雖然整個世界都在向數字化方向邁進，包括電視、音頻等等，但這并不意味著做一家單純的電腦公司有何不妥。畢竟計算機是一個龐大的產業。” |
Steve Jobs: And Now for My Next Trick ?? By Brent Schlender ??? Forune: Can we expect Apple to move into related consumer electronics business? ??? Steve Jobs: "If Mercedes made a bicycle or a hamburger or a computer, I don't think there'd be much advantage in having its logo on it. I don't think Apple would get much equity putting its name on an automobile, either. And just because the whole world is going digital -- TV, audio, and all that -- doesn't mean there's anything wrong with just being a computer business. The computer business is huge." |
