制鞋專家史蒂夫?馬登

????增長(zhǎng)最快公司排名：第56

????首席執(zhí)行官：愛(ài)德華?羅森菲爾德

????總部：紐約長(zhǎng)島

????雇員：2,650（其中全職員工1,800人）

????業(yè)務(wù)：品牌時(shí)尚設(shè)計(jì)師精心設(shè)計(jì)的鞋靴和手袋

????為了解開(kāi)史蒂夫?馬登瘋狂業(yè)績(jī)的秘密，我們不妨先看看這家公司納斯達(dá)克股票代碼SHOO。雖然這家制鞋公司在配飾市場(chǎng)也取得了令人矚目的成績(jī)（2012年，史蒂夫?馬登的手袋銷售額暴漲118%），還在去年新開(kāi)了20家門(mén)店，但高端鞋靴業(yè)務(wù)仍是它的搖錢樹(shù)。“我們核心的史蒂夫?馬登制鞋業(yè)務(wù)在過(guò)去5年一直呈爆炸式增長(zhǎng)，”首席執(zhí)行官愛(ài)德華?羅森菲爾德表示。自羅森菲爾德2008年就任首席執(zhí)行官以來(lái)，史蒂夫?馬登的股價(jià)已累計(jì)上漲超過(guò)343%，而營(yíng)收增幅更接近200%，在2012年達(dá)到了12.3億美元。去年，這家公司鞋靴批發(fā)業(yè)務(wù)的營(yíng)收為7.94億美元，較之2011年增長(zhǎng)了24.8%。不過(guò)，對(duì)于公司的增長(zhǎng)，羅森菲爾德無(wú)意居功，而是將功勞歸于與公司同名的創(chuàng)始人兼首席創(chuàng)意設(shè)計(jì)官史蒂夫?馬登。羅森菲爾德說(shuō)：“史蒂夫就是制鞋業(yè)的蕾哈娜，他不斷推出了一個(gè)又一個(gè)的熱賣作品。”（財(cái)富中文網(wǎng)）

????譯者：項(xiàng)航

????Fastest-Growing Companies rank: No. 56

????CEO: Edward Rosenfeld

????Headquarters: Long Island City, N.Y.

????Employees: 2,650 (1,800 full-time)

????The business: Name-brand fashion designer specializing in footwear, handbags

????To uncover the secret behind Steve Madden's financial growth, take a hint from the company's Nasdaq ticker symbol: SHOO (SHOO). Sure, the shoemaker has launched successful ventures in accessories (Steve Madden handbag sales jumped 118% in 2012) and opened 20 stores last year, but the money continues to be in high-quality footwear. "Our core Steve Madden shoe business has been growing like a weed over the last five years," says CEO Edward Rosenfeld. Since Rosenfeld took over as CEO in 2008, Steve Madden's stock has increased more than 343%, and revenues have nearly tripled, to $1.23 billion in 2012. Last year, wholesale footwear accounted for $794 million in revenue for the company, a 24.8% increase over 2011. Rosenfeld takes no credit for the company's growth, however, instead directing the focus toward the company's eponymous founder and creative design chief, Steve Madden. "Steve is the Rihanna of the shoe business," says Rosenfeld. "He's just churning out hit after hit."