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          2011《財富》最愚蠢商業事件大盤點(上)

          2011《財富》最愚蠢商業事件大盤點(上)

          《財富》 2011-12-23
          2011年商界最愚蠢的鬧劇全紀錄。

          黑莓爆發全球大規模故障

          ????我們可以把它稱作黑莓的“任務完成”時刻。但是,黑莓手機生產商動態研究公司(RIM,Research in Motion)歷史上最嚴重的一次故障導致其全球服務持續中斷了三天之久。就在公司宣布問題已經得到解決之后僅僅數小時,這次故障再次升級,從“糟糕”上升為一場災難。

          ????此次事故從10月10日(周一)開始,導致歐洲、中東和非洲地區客戶的服務中斷。周二,問題蔓延到南美洲。當天晚上,RIM曾向用戶保證,已經確認故障原因,“目前正在解決”。

          ????但在周三,美國和加拿大的用戶也遭到波及。RIM直到周四才恢復服務。

          ????周四上午,RIM創始人兼聯席CEO麥克?拉扎里迪斯在公司網址上發布了一則音頻消息稱:“我們讓大家失望了。”——朱利安?波比頓

          Blackberry: All fixed! Uh oh.

          ????Call it BlackBerry's "Mission Accomplished" moment. Research in Motion's worst-ever outage, a three-day global meltdown, escalated from bad to catastrophic just hours after the company declared the problem fixed.

          ????The crash began on October 10, a Monday, cutting off service to customers in Europe, the Middle East and Africa. By Tuesday it spread to South America. That night, RIM assured customers that the glitch had been identified and was "now being resolved."

          ????But on Wednesday, customers in the United States and Canada were hit. RIM wasn't able to restore service until Thursday.

          ????That morning, RIM founder and co-CEO Mike Lazaridis posted a taped message on the company's website, saying, "We've let many of you down." -- Julianne Pepitone

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